I've always said that blogging should be an interactive social media--why it's called social media. If you aren't inclined to respond to others and visit them like they visit you (or Like as in Facebook, or RT as in Twitter, or share as in G+) then why even be here?
Only now I'm on the other side because of our spotty Internet in Guatemala. Links not connecting is my biggest frustration-- that "can't connect" or "problem loading page" notice. It definitely puts a cramp in my social media style. When it's bad, I give up and do something not involving the Internet.
It is one-sided, I know, and I apologize. I'm not intentionally ignoring people, it's just life in a third world country.
When I was new to blogging, I read everything, commented everywhere, and
followed everyone, since blogging itself was a novel activity. I am now way more selective.
After five years, one can get bored with a blog if it's the same topics over and over. When I started, I was connecting with other writers and posting mostly about writing and publishing. I no longer blog like it's 2010. Besides, the publishing scene has completely changed since then. Instead of how to get an agent or a publisher, it's announcements like "why I chose to self-publish."
Self-publishing has taken the blog world by storm, and since I'm not really into it, blogs with that focus aren't relevant to me. We've gone different directions. I wish you well, but I'm probably not reading your blog anymore. Unless you have a fresh and original approach to an old topic.
I'm fascinated most of all by life. I like to know what people eat for meals, where they work, how they shop, what kinds of clothes they wear, where they go for entertainment. I am way more interested in these topics than blog hops, memes, book reviews or book launch announcements. I can read book reviews on Goodreads and Amazon. Why do I want to read them on blogs? Especially when it's not my genre of choice. So, yeah, I get bored by that too.
Unless book reviews and author interviews are your platform and people go there for exactly that, like Mason Canyon's Thoughts in Progress, or Women on Writing, it's best to stay with one's own focus or platform. Now, more on that.....
As writers, our posts should not only be fascinatingly original, but also applicable to the kinds of books we write. My books are about families and food and places and loss and hope and forgiveness. What a broad platform that provides for me! I have so many topics to blog about it's a wonder I'm not posting every day. I could, too, except it would be overkill.
The problem I see with platform in writer blogs is that it's either limited or non-existent. If you write fantasy or dystopian books then why are you blogging about gardening and lollipops? If I'm a fan of your dark, realistic fiction, then I'd have a hard time relating to your blog about Legos and the third grader's latest school project. See? This is not a platform. Which is fine if that's how you want to blog, but don't fool yourself into thinking it's a platform for your author persona.
You write romantic fiction, say chick lit? Then your platform and your voice should reflect it. Talli Roland is a perfect example of someone who does it right. She writes about cupcakes and wine and meeting up with friends and dates with her husband and pictures of her adorable baby. Not to mention mouth-watering photos of where she lives in-- ahem--LONDON. Her blog is like a romance novel come to life. Now that is a platform.
The voice of a blog makes it or breaks it. If I like your blogging voice, I'll read it, regardless of what it's about. Or regardless of what your platform is or your books are about. I go for a clear, strong voice like my dog goes for raw egg. It's irresistible to me.
Some examples of bloggers whose voices I enjoy are
The Midlife Farm Wife
Ten Lives and Second Chances
The Blutonian Death Egg
This is a very short list. There are tons of blogs I rarely miss, regardless of the other topics I mentioned. And it's because I enjoy the topics they choose to write about and especially the voice of the writer.
Don't you hate endless notices on your email about new spam comments? I finally disabled the email notification for comments. I rarely respond anyway via email, and I regularly check the blog for new, non-spam comments.
I can't stand captcha, but I do have moderation of comments set up on any that come in past 10 days of a new post. This catches most of the spam that otherwise would show up on archived posts.
What I don't understand is when a blogger has both captcha AND moderation of comments on their new posts. This punishes the legitimate visitor. I have to really love you and your blog to fight through all that and leave a comment.
So disable your email notification, disable captcha, and add moderation of comments only for the older ones. In other words, do what I do and we can all be happy.
I really doubt that I'll ever stop blogging, despite the above-mentioned problems. Blogging isn't perfect but it is an art form like none other, one of a kind, and why it's still around despite all the competition for our Internet attention. It's also how I connect with writers and other interesting people online, which I love to do. To me, it's worth it.