The blog tour concept has been around for quite awhile. It was really big when I first started blogging, with the idea being this was THE way to sell books. Well, by now I think most of us realize there is no THE way to sell books. A book connects to readers or it doesn't. However, visibility helps, and a blog tour is a great way to get visibility for your work.
I finally did it-- signed up for an official blog tour for my new novel, Afraid of Everything. Always before, I did unofficial blog tours for my books but this time I wanted to utilize Women on Writing. I've heard such good things about them, and believe me, it was sure great to hand all the organizing over to someone else!
I was assigned to Crystal Otto, and she is amazing! Organized, personable, available-- everything I'd like to be but aren't haha! I requested that most of my stops would be reviews, because a review is the gift that keeps on giving...long after the tour end, blurbs from reviews can help sell a book.
My first stop is at The Muffin, the blog for Women on Writing, if you want to stop by, say hello and sign up for a free copy. print or ebook, of Afraid of Everything. There's also an interview and book giveaway at Romance Junkies blog.
Those of you with books out, what are your thoughts on blog tours? Did you hire someone to set it up or do it yourself? What was the experience like, and who would you recommend?